Strata Homes, based in Beaumont Leys Leicestershire, are passionate about design and quality and put these standards at the heart of every development. Their focus is not just to create a home but a lifestyle for their customers that is both contempory, inspirational and smart. Always keen to drive innovation and embrace new products the technical and design team like to push the boundaries of specification to improve all aspects of their homes. It was this progressive ethos that led Strata Homes to specify coloured roofline products. Strata felt that the housing market while putting a lot of creativity into the interiors of homes, the exteriors were often overlooked. They were keen to build on the developments in coloured windows and create a contemporary look without losing the traditional elements of home design. Working with national Freefoam stockist Highline Building Plastics, Strata introduced the Freefoam Colormax coloured roofline range to several developments making a clear design statement and complimenting the coloured PVC windows.
Andrew Weaver, Managing Director, Strata Homes explained about the ‘Colours’ site at Wath upon Dearne near Barnsley
We chose the black Magnum Square Leg Fascia and black General Purpose Board from the Freefoam range for several reasons. First and foremost the colour coordinated perfectly with the window specification. It meant we could achieve a completely new look for our properties creating a strong visual statement. Secondly the added benefits from a virtually maintenance free product and the 10 year colour guarantee were compelling justifications for our decision. The product is innovative and that’s something we hold in high regard at Strata
Freefoam and colour technology
Freefoam Plastics, the market leader in roofline colour choice and technology, has observed the trend over the last few years of increasing interest in colour. Demand for its colour products has increased considerably as homeowners, house builders and specifiers use it to create something unique. Freefoam decided some years ago to be a colour specialist.
Colour range
Freefoam’s fascia, soffit, gutter and cladding products are available in ten colours as standard including white, pale gold, sable, storm grey, dark grey, Anthracite grey, black, leather brown, wine red, regal blue and rustic green. Most colours are available off the shelf or on a sort lead time, are reasonably priced, and are available in all profiles and mouldings with matching pins.
Colormax technology: The Freefoam colour range is backed by its innovative Colormax technology. Colormax provides ground-breaking colourfastness, colour variety, and reliable colour matching. A unique selection of stabilisers and pigments is used to ensure high colourfastness and an advanced process was developed where natural PVC compound is dosed online with specific concentrations of pigment. This enables the production of long lasting high quality colours easily and quickly.
Industry leading range: The colour range is available on fascia, soffit, gutter and cladding products. Ten colours are available as standard including white, pale gold, sable, storm grey, dark grey, black, leather brown, wine red, regal blue and rustic green. Most colours are available off the shelf or on a short lead time, are reasonably priced, and are available in all profiles and mouldings with matching pins.
Unique 10 year guarantee: The Colormax technology allows Freefoam to offer a unique 10 year guarantee on all colour products. Registered Freefoam Installers can register installations on line.
Aidan Harte, Managing Director, comments
Freefoam invested heavily in research and development to create state-of-art colour technology for our roofline production facilities. This investment has now paid dividends enable Freefoam to offer a market leading range of colours and a colour matching service for special projects. We also offer a 10 year guarantee on all colours, which is unique in the roofline industry. As more and more homeowners and developers want to differentiate their properties, installing colour roofline products is a convenient, attractive and relatively inexpensive way to achieve that